Partner Brand Portal
Everything you need to represent Levelz Energy correctly. Follow these guidelines to protect brand consistency across all partner channels.
Explore guidelines ↓
01 / Logo
The Levelz Energy wordmark is our primary identifier. Always use the approved files provided here. Never redraw, retype or recreate the logo yourself.
Primary: White on Dark
Default. Use on all dark backgrounds.
Reversed: Black on White
For light background contexts only.
Accent: Purple on Dark
Featured placements and highlights.
Knockout: White on Purple
Promotional and high-impact uses.
Maintain clear space equal to the height of the "L" on all sides. Never crowd the logo.
Minimum digital size: 80px wide · Minimum print size: 25mm wide
Don't stretch or distort
Always scale the logo uniformly. Never compress, expand, or skew.
Don't recolour
Only use the four approved colour treatments shown above.
Don't add effects
No drop shadows, glows, outlines, bevels, gradients, or 3D effects.
Don't crop or obscure
The full wordmark must be visible at all times. Never partially hide it.
Don't rotate
The logo always sits horizontally. Never angle, flip, or rotate.
Do use ® where required
Include the registered trademark symbol at the top-right of the wordmark in formal contexts.
02 / Colour
Our palette uses dark foundations with precise accents. Click any swatch to copy the hex value.
Levelz Purple
#6633fb
Copied
Levelz Pink
#ff158e
Copied
Levelz Yellow
#fca41b
Copied
Levelz Orange
#f27729
Copied
Fruit Pink
#e6246a
Copied
Fruit Orange
#f18b1c
Copied
Fruit Yellow
#ffd74b
Copied
Fruit Purple
#561e8e
Copied
Fruit Red
#ed1e36
Copied
Black
#0A0A0A
Copied
Dark
#111111
Copied
Dark Grey
#1A1A1A
Copied
White
#FFFFFF
Copied
03 / Typography
Two families work in tandem. Liquorstore Jazz drives headings with bold personality; DM Sans keeps body text clean and readable.
Fuel Your Game Naturally
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789 !@#$%&*
Levelz gummies are designed to support you with a natural, crash-free energy boost that fits seamlessly into your gaming routine. Focus, stamina and consistency without compromise.
04 / Imagery & Tone
Gaming culture meets health-forward energy. Pixel art, bold contrast and a playful mascot define our visual world.
Mascot
The Panda
Our panda mascot is the heart of brand personality. Use approved GIFs and stills only. Never redraw, recolour, or alter. It always appears in its original pixel art style.
Pixel Art
Fruit Icons & Pattern
Pixel-art fruit icons (strawberry, blueberry, raspberry) are signature brand elements. Never scale with smoothing. Always keep crisp pixel rendering.
Photography
Dark & Focused
Product photography sits on dark backgrounds with controlled lighting. Gaming setups and lifestyle shots should feel genuine, not staged. Avoid bright, oversaturated environments.
Pattern
Brand Pattern
The repeating geometric pattern uses pixel elements. Use at reduced opacity (10 to 20%) as background texture only. Never as a primary design element.
05 / Voice & Tone
Confident, direct, community-first. We speak to gamers as equals. Never patronising, never corporate.
Energetic
We match the energy of the gaming community. Bold, punchy and always forward-moving.
Honest
No hype, no exaggeration. Transparent about ingredients and what our product does.
Community-First
We exist for gamers. Language, visuals and partnerships all serve the community.