Co-Branding
How to place the Levelz Energy® logo alongside partner brands on stream overlays, event materials, merch and collaborative content.
01 / Logo Lockups
When the Levelz logo appears alongside a partner logo, both must be treated with equal visual weight and respect.
Horizontal Lockup (Preferred)
Logos side by side, separated by a vertical divider. Both maintain clear space. Divider in subtle neutral (#333 or lighter).
Stacked Lockup (Alternative)
For square or vertical formats. Logos stack with "×" separator. Levelz logo always appears on top.
Equal visual weight
The Levelz logo must never appear smaller than the partner logo. Aim for matching optical size.
Consistent background
Both logos on the same background. Use white-on-dark Levelz logo for dark backgrounds.
Clear space maintained
Standard clear space (height of "L") around the Levelz logo even in lockups.
Don't merge logos
Never combine wordmarks into a hybrid. They must remain visually separate.
Don't mismatch styles
If using green Levelz logo, don't pair with a full-colour partner logo. Keep both mono or both coloured.
Don't alter hierarchy
In Levelz-initiated partnerships, our logo appears first (left or top). Partner-initiated: order flexible.
02 / Stream & Content
Displaying Levelz branding in Twitch, YouTube and TikTok streams or recorded content.
Overlay Placement
Logo Position
Place the Levelz logo or "Powered by Levelz" badge in a corner, usually bottom-left or bottom-right. It needs to stay visible and not be covered by your webcam, chat or alerts.
Sizing
Minimum Visibility
At 1080p: no smaller than 120px wide. At 720p: no smaller than 80px. Must be legible on-stream, not just technically present. Use white-on-transparent version.
Panels
Twitch / YouTube Panels
Use the "Official Partner" badge or "Powered by Levelz" badge in your channel panels. Link to levelzenergy.co.uk. Approved panel graphics are available in the asset downloads.
Mentions
Verbal & Written
When mentioning Levelz verbally, say "Levelz Energy" (not "Levels" or "Level-Z"). In written captions: "Levelz Energy" with ® on first mention. Always tag @levelz_energy.
03 / Merchandise & Events
Rules for apparel, print materials, event banners and physical merchandise.
Apparel
The Levelz logo on apparel requires written approval. Our trademark covers Class 25 (clothing). Partner merch using our logo must be submitted for approval before production. Minimum logo print size: 40mm wide.
Event Banners & Signage
Use the horizontal lockup format for event banners. On roll-ups and backdrops, the Levelz logo must be at least 200mm wide. Always use vector files (SVG/PDF) for large format printing.
Packaging & Inserts
Co-branded packaging inserts (discount cards, flyers) must use approved templates. Contact us for source files. Never print the logo on food packaging without written consent.
Esports Tournaments
For tournament sponsorship branding, use the "Powered by Levelz" lockup on scoreboards, brackets, and stream graphics. Logo must be visible in broadcast at all times during sponsored segments.